Create integrated sales and marketing campaigns that build a following, generate sales leads, and help salespeople sell.
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Sales & marketing strategy, sales messaging, websites, content offers (guides, ebooks, etc.), blog articles, email newsletters, social media, SEO, contact data & lead management, list development, graphic design, data analysis, sales process, CRM, HubSpot, Salesforce.
What We Do
- Write, design, publish and promote high performing digital content
- Optimize the sales experience from suspect to customer
- Make it easy for your ideal prospective customer to find and engage with you
- Manage and grow your contact list
- Develop co-marketing partnerships to expand your reach
- Help the sales team manage the sales process via CRM
- Align sales and marketing
- Analyze everything
Learn More About the Process
Who We Are
We're a hybrid outsource marketing team with over 20 years' experience in sales, marketing, and technology management. We operate as an extension of your team to fill gaps or add skill sets.
- Relationships: Form deep and long-lasting partnerships with our customers after careful consideration on both sides.
- Business Strategy: Continually probe our customers to hone in on key components of their business. These strategic conversations ensure we're focusing on the right activities at the right time and are effectively articulating their true value in the industry.
- Marketing and Sales Solutions: Specialize in using online strategies to find your ideal profitable customer, pique their interest, and create content that supports the sales process, nurturing them from lead to closed/won.
- Return on Investment: Implement secure, highly functionable technological solutions that help companies make data driven decisions and maximize return on marketing investment over time.
- The Truth: Some consultants tell you what you want to hear, we tell it like it is. We confront the brutal facts of reality so we can help our customers move beyond the issues holding them back.
- Transparency: Our customers have full access to what we're doing, how much time it takes, and how much it costs at all times. Any assets we develop for our customers are theirs outright.
The Rules We Play By
The following core values define our culture and who we are. They are the guiding principles for how we do business and select our people. Our team members embody the following characteristics:
- Driven by Curiosity: Rapid learner that is constantly searching for a deeper level of understanding. Always looking for more effective strategies and processes.
- Open-Minded: Not afraid to try something new. Seriously considers all points of view before taking action.
- Scientific: Bases ideas on careful and rational examination of the facts. Utilizes well developed analytical skills to create and test hypotheses, choosing the best course of action based on solid data.
- Strives for Perfection: Pays extreme attention to details. Puts maximum effort into every aspect of the job. Embraces constructive criticism and has a deep desire for constant improvement.
- Invested: Combines personal humility with a genuine passion for the success of the company and clients. Takes ownership and responsibility for decisions, actions, and results.
Ideal Customer Profile
Demographics: B2B companies looking to accelerate growth using modern marketing techniques.
Geography: We have customers scattered around the United States. Virtual online meeting tools allow us to successfully work with companies no matter where they are. And minimal or no travel gives us more time for high value strategic activities.